Consulting with client companies to provide guidance and support from an effective position where an outside-in perspective is required to realize future-forward momentum.
My approach and process are intuitive and organic, is based upon a collaborative agenda with each client-partner, directly going towards a brand’s creative and strategic evolution, for a solid track record of success.
DOE - Dept of Energy, Sandbox Strategies [Speck Products], Nike 6.0, ESPN Action Sports aka EXPN, Hostelling International - New York, Burton, Union Studio [Netflix], Juice Design [adidas x Journey’s; 2K Sports], K2, Rossignol, ImageWerks [Activision], Infogrames [Atari], et cetera
Professionally: More than 14 years of dual-combined experience in editorial/media and marketing/brand management positions, plus 16 years’ involvement in the action sports industry. From this foundation: a network and community, a regarded street credibility, and the keen understanding of methods and means for playing to a super-coveted, highly discerning youth audience. In short, an ability and awareness—dynamically transcendent—applicable and valuable to alternative consumer environments.
Personally: I get stoked in the ocean, on the hill, and in the city: surfing, snowboarding, and skating, from way back when. I’m excited by mid-century design x ’20s-built Spanish houses; good books, classic BMX and cruiser bikes, road trips, steelhead fishing, Tumblr blogs, and an annual sojourn south to Mainland Mexico. I find kind reward in long solo runs and mentoring a small collective of upstart industry kids. NUMBER ONE FAN of my wife, Kelly, and "Rad Dad" to my son, Zephyr.
Actively in development are several keen and commercially viable brand concepts/business endeavors of our own (categorically referenced below). From an investment, licensing, or purchase position, if you have the actual means, accordingly, with a genuine and specific interest in learning more … please email me for a prospectus, as these are wide-open opportunities. And note: a pre-provided NDA will first need to be established between us.
Thank you.